Black-eyed Susan (Rudbeckia hirta) is a vibrant, daisy-like wildflower native to North America, known for its striking yellow or golden petals and dark brown central cone. This hardy perennial (often grown as an annual or biennial in cooler climates) thrives in a wide range of soil types and is remarkably drought-tolerant once established. Typically blooming from late summer into fall, Black-eyed Susans attract a variety of pollinators, including bees, butterflies, and even birds that feed on their seeds. Their bright, cheerful appearance and ease of care make them a popular choice for both formal gardens and naturalized wildflower meadows.

In addition to their ornamental appeal, Black-eyed Susans offer ecological benefits. They help support native insect populations, which in turn benefit local birds and other wildlife. Their deep root systems improve soil structure and reduce erosion, making them ideal for restoration projects or low-maintenance landscapes. Gardeners appreciate their resilience against pests and diseases, and their ability to reseed naturally, often returning year after year. With their bold color and ecological value, Black-eyed Susans are more than just a pretty flower—they're a practical and sustainable choice for gardens and wild spaces alike.

Stop into any of our locations and allow one of our expertly trained nursery professionals to help you with your landscape design and show you how to incorporate beautiful plants like these into your yard.